Executive ViewPoints

From Disgruntled To Loyal: Building Trust In Spite Of Negative Reviews

It happens. Despite your brand’s best efforts to delight customers or provide consistent product quality, every now and then you’re likely to…

SMS Campaigns: More Upside Despite Challenges

In the often confounding and confusing landscape of cannabis marketing, there is one bright spot: text message marketing. Nearly everyone owns a…

CCPA And Data Collection: What Retailers Need To Know

As people around the world were ringing in the new year, the California Consumer Privacy Act (CCPA) went into effect, bringing an…

Empowering Retail Managers To Drive Greater Customer Engagement With DataOps

As retailers constantly adjust to shifting customer preferences, data becomes a crucial tie between the brick-and-mortar and online experience. Data is a…

The Future Of Retail Is As Simple As I.D.E.C.

No one would deny that the face of retail is changing due to the forces of e-Commerce. What we may not fully…

For Direct-To-Consumer Subscription Programs, Personalization Is Paramount

Economies of scale have enabled e-commerce giant Amazon to dominate the replenishment market with its Subscribe and Save model, making it essentially…

A World-Class Supply Chain Doesn’t Have To Be Out Of Reach. Here’s How To Make It Happen.

We’ve seen it time and time again ― shoppers venting on social media due to late deliveries, fulfillment errors or unmet customer…

The Future Of Retail Is At The Edge

In the quest to differentiate products by embedding more value into every retail sales transaction, savvy digital brands are creating new direct-to-consumer…

Retail’s Fraud Problem Is A Fear Problem

The history of retail is also the history of evolving patterns of fraud. Human nature being what it is, there are always…

How The Next Wave Of Digital Display Technologies Is Changing The Retail Experience

Retail is in the midst of a technological renaissance. New software and audiovisual technologies are offering retail owners greater customer insights and…