certona

Kibo Buys Monetate, Expanding Personalization Capabilities

Kibo will acquire the testing and personalization optimization solution provider Monetate for an undisclosed sum. The purchase, which follows Kibo’s acquisition of…

Kibo Acquires Certona, Adding Personalization To Cloud Commerce Offering

Kibo will acquire Certona, an omnichannel personalization solution provider, combining Kibo’s cloud commerce solutions with Certona’s personalization offerings. The financial terms of…

AI, Real-Time, All-In-One: Personalization In Retail Explained

Despite personalization’s ‘must-have’ status in retail, it is also one of the industry’s most misunderstood concepts. Selecting and deploying personalization solutions is…

Certona Raises $30 Million In Funding To Accelerate Expansion And Product Development

Certona, a provider of omnichannel personalization solutions, has received a $30 million growth investment and minority recapitalization led by Primus Capital. The…

Brexit’s Potential Impact On Retailers

Amid speculation around how the European Union might punish the UK for voting to secede in the monumental June 23 Brexit vote,…

Shop.org Appoints Certona CEO As Newest Member Of Board Of Directors

Meyar Sheik, CEO and Co-Founder of Certona, an omnichannel personalization software provider, has been appointed as a new member of the Shop.org…

Pier 1 Imports Adopts Certona For Omnichannel Personalization

Pier 1 Imports, a furniture and décor retailer, has partnered with predictive personalization platform provider Certona to deliver a tailored omnichannel experience to…

Personalization: The Solution To Your Retail Renovation

We are now a generation of digitally motivated and hyper connected consumers. According to Deloitte, this trend leads consumers to buy more…

Certona Unveils Product Finder At #IRCE15

Certona, a provider of omnichannel personalization solutions, launched Product Finder during the 2015 Internet Retailer Conference and Exhibition (IRCE) in Chicago. The…

Steve Madden Personalizes Shopping Experiences With Certona

Steve Madden, a marketer and designer of footwear and accessories, has selected Certona to deliver personalized retail shopping experiences to its customers….

Certona Acquires U.S. Patent To Power Personalization Platform

Certona, an omnichannel personalization platform provider, has acquired a patent for a “universal system and method representing and predicting human behavior” from…

TouchPoints TV: Mark Loucks, Certona

Mark Loucks, Certona Mark Loucks, VP of Channels for Certona, shares insights on personalization techniques retailers can implement to better engage…

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