Athleisure brand Fabletics will adopt a suite of SaaS-based supply chain planning solutions from Blue Yonder, including demand planning, allocation and replenishment, merchandise financial planning and size scaling. The transformation will be supported by Blue Yonder partner Plantensive.
Once the solutions are implemented, Fabletics will be able to:
- Utilize varying datasets and algorithms for inventory recommendations across each of its brands;
- Transform business processes across Fabletics’ DTC ecommerce, retail, dropship and wholesale channels, improving inventory turns and leading to higher revenues; and
- Positively impact sustainability thanks to improved planning that allows inventory to be in the optimal location to sell, leading to less waste and supporting the company’s CarbonNeutral certification.
“Retailers today find it increasingly challenging to manage demand planning, allocation, replenishment and forecasting due to supply chain disruptions such as labor shortages and rising inflation,” said Vince Beacom, President, Global Retail at Blue Yonder in a statement. “Fabletics is taking the first step in transforming their business to better meet the needs of their consumers and internal teams to expand globally and support their manufacturing process as a result.”
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