Retail TouchPoints is announcing winners of the fifth annual Brand Experience Awards, a program designed to spotlight the brands and retailers that are reimagining and elevating customer experiences across all channels. This year, we’ve identified 24 organizations that have successfully differentiated through their loyalty programs, marketing strategies, in-store experiences and even their approach to last mile and fulfillment.
Garnering more than 200 nominations, the Retail TouchPoints editorial team assessed all entries and selected winners based on various guidelines, including: overarching strategy, creative approach, tactical execution and overall results. The final 24 brands and their winning strategies will be featured in an in-depth report running next month.
2024 Brand Experience Award Winners
Category: Customer Retention & Loyalty
- DSW
- Hy-Vee, Inc.
- Ulta Beauty
Category: Digital Innovation
- EE Studio & YourStudio
- Coach & ZERO10
- Tractor Supply Company
- Bob’s Discount Furniture
Category: Last Mile & Fulfillment Experience
- True Classic
- Home Chef
Category: Marketing Campaigns for the Complete Shopper Journey
- Bob Evans Farms & InMarket
- Hot Topic
Category: Mobile & Social Optimization
- Zenni Optical
- BoxLunch
Category: Pop-Ups, Events, Partnerships & Other Brand Activations
- Sorel & MG2
- Heroes & Villains
- Poshmark
Category: Store Design & Experiential Retail
- H&M and Hirsch & Mann
- Indigo & Dalziel and Pow Design Consultants Limited
- T-Mobile & EWI Worldwide
- Mercado González & Shook Kelley
- Camp & Little Diversified Architectural Consulting, Inc.
Category: The Convergence of Content & Commerce
- Carhartt
- Angara, Inc.
- AJ Madison
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