Mobile Marketing

Walmart: Virtual Worlds Offer Chance to ‘Experiment with a New Type of Commerce’

Walmart is actively pursuing what it sees as the “future of retail” in gaming environments. The company shared details about a number…

Family Dollar Promises Mobile App Will Support Ecommerce by 2024

As part of its overall digital transformation, Family Dollar will debut a mobile app in October that will allow users to manage…

Pinterest Debuts New Ad Formats and ‘Collages’ Feature for Users

Pinterest unveiled a suite of new features for its users as well as new advertising formats at its Pinterest Presents event Sept….

Instacart Enhances Grocery Solutions with New AI Features, More In-Store Engagement Opportunities

Instacart has made a number of updates to its tools for grocers, further expanding its reach beyond its own app. The updates…

Arity PMP Helps Customize Ads Based on Consumer Driving Behaviors

As privacy regulations ramp up, brands and retailers are looking for ways to personalize marketing efforts without relying on cookies — and…

Stimulating Impulse Purchases When the Thrill is Gone

Impulse purchases are an important part of a consumer brand’s revenue growth management (RGM) strategy. A brand’s impulse strategy works in step…

Retail’s Future is Phygital

The retail landscape has dramatically changed over the last few years, and one emerging trend appears to be here to stay. Phygital…

Strengthening Customer Loyalty in Today’s Market

The U.S. food retail industry comprises nearly 63,000 grocery stores and supermarkets, which amounted to $765.98 billion in sales in 2021. To…

7-Eleven Enhances Mobile App’s Shopping, Delivery and Deals Functionality

7-Eleven has upgraded its mobile app with simplified login and registration, a centralized deals and rewards area for 7Rewards loyalty members and…

As Mobile Sales Surge, Retailers Double Down on the App Experience

Insider Intelligence predicts that mobile commerce sales will account for 43.4% of total U.S. retail ecommerce sales — and 6.5% of all…

Square Debuts Appointment Booking App to Help Service Providers Connect with Customers

Financial services and POS solution Square has launched a new consumer-facing app that lets customers search, discover and book appointments with beauty…

Kum & Go Launches New Personalized Mobile App and Rewards Program

Convenience retailer Kum & Go has debuted a new mobile app touting personalized features along with its new “&Rewards” loyalty program. The…

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Packaging Sustainability Trends: Clear Labeling, Lighter Products and More Post-Consumer Recycled Content

If an Image is Worth 1,000 Words, Then Color and Lighting Speak Volumes

Connected Shoppers Report

Demystifying Connected TV: How to Leverage Advertising’s Hottest New Channel

Amazon and Walmart Could See $580 Billion Impact from AI by 2029

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NRF: Retail’s Big Show 2024

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