MEF Americas 2010 Event To Focus On Mobile Media & Commerce Strategies

2010 has been a growth year for mobile content and mobile commerce across the Americas — Latin America is now the world’s second largest mobile market, and together with North America serves almost 1 billion customers. Held at the Fontainebleau Miami Beach Hotel Nov. 30-Dec. 1, 2010, MEF Americas 2010: Mobile Content & Commerce will address the industry’s key business opportunities and concerns, and offer retailers, commerce providers and other relevant stakeholders to better leverage the native functionality of the mobile device to drive customer acquisition, retention and conversion. Increasingly, mobile is offering new convergence and customer engagement opportunities. MEF Americas 2010: Mobile Content & Commerce will be the definitive forum to meet key players and refine business models for the coming year.

Founding member sponsors include Dada, Dolby, Impact Mobile, mBlox, Movile, Neomobile, OpenMarket, Playphone and WAU Movil. Dolby will be the lead sponsor of the Tuesday evening Cocktail Reception (an exclusive networking event for delegates and speakers), where it will showcase incredible surround sound for mobile phones with Dolby Digital Plus.

MEF has a 10-year track record of hosting world-class events. From Barcelona to Dubai to London, MEF events, including the Meffys, CEO Summit and MEF Connects, provide exceptional insights and unrivalled networking across existing and new entrants to the value chain. MEF Americas 2010 will be the annual gathering of leaders in the mobile content and commerce industries from North and Latin America to set the agenda and grow the market for nearly one billion mobile subscribers.


Headquartered in London with regional chapters covering Asia, EMEA, LATAM and North American, MEF is the global trade body of the mobile media industry. It represents the leading companies throughout the entire mobile entertainment value chain, and works on behalf of its diverse membership to facilitate industry growth, shape regulation and deliver competitive advantage to its members. For further information and member details visit: or


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