Advertisement

Tealium Releases AudienceStream To Aid In Buyer Discovery


Tealium
, an enterprise tag management and digital data distribution company, launched AudienceStream, the latest addition to its Tealium DataCloud suite. Tealium made the announcement at the Shop.org Annual Summit.

Tealium AudienceStream is a platform designed to enable marketers to define and create segments around audiences that are most likely to buy. It also helps correlate customer activity across web and mobile channels and develop profiles based on customer behavior.

The offering includes an integrated distribution marketplace that enables marketers to quickly send audience streams to major digital vendors. The vendors span across multiple categories, including email, content management, customer relationship management, data management and business intelligence.

Advertisement

TealiumDataCloud is a digital data distribution suite that also includes Tealium EventStream and Tealium ServerStream.

Featured Event

Get free access to tactical tips, invaluable insights, and deep-dive conversations that will help you hone your strategies for Q4 and beyond. That way, you can be sure to be on shoppers’ nice lists this holiday season…and all year long.

Advertisement

Advertisement

Access The Media Kit

Interests:

Access Our Editorial Calendar




If you are downloading this on behalf of a client, please provide the company name and website information below: