Menu
RSS

Featured Stories

Belk Draws 1.1 Million Sweepstakes Entries With Santa Baby Campaign

Belk Draws 1.1 Million Sweepstakes Entries With Santa Baby Campaign

February 27, 2015 | Retail Success Stories

During the 2014 holiday season, southern lifestyle retailer Belk held the Santa Baby Sweepstakes, which was designed to spread holiday cheer and encourage consumers to engage with the retailer across channels. Developed in partnership with HelloWorld, the campaign drew 1.1 million sweepstakes entries. Belk also saw 233,500 registrations stemming from various activities, such as creating personalized eCards, sharing the sweepstakes microsite on social media and following the retailer on Instagram and Twitter.

Movers & Shakers

Kenneth Cole Names Marc Schneider As CEO

Kenneth Cole Names Marc Schneider As CEO

Kenneth Cole Productions has appointed Marc Schneider as its CEO, where he will assume responsibility for the company’s retail, outlet, e-Commerce, international, licensing and wholesale businesses. Schneider will report to...

Credorax Adds Visa Alum To Board Of Directors

Credorax Adds Visa Alum To Board Of Directors

Online payment processor and bank services acquirer Credorax has named Joshua Floum Chairman of its Board of Directors. In this role, Floum will further facilitate the company’s growth in merchant...

Target Appoints New CIO To Lead Digital Transformation

Target Appoints New CIO To Lead Digital Transformation

Target has appointed Tesco alum Mike McNamara as its new Executive Vice President (EVP) and Chief Information Officer (CIO). McNamara will replace Bob DeRodes, who is retiring after guiding Target’s...

Mergers & Acquisitions

Rite Aid Acquires EnvisionRx For $2 Billion

Rite Aid Acquires EnvisionRx For $2 Billion

Drugstore chain Rite Aid will acquire EnvisionRx, a full-service pharmacy benefit management (PBM) company, for $2 billion. Rite Aid will pay approximately $1.8 billion in cash and $200 million in...

RadioShack Files For Bankruptcy, Sprint To Purchase Fraction Of Stores

RadioShack Files For Bankruptcy, Sprint To Purchase Fraction Of Stores

UPDATE: RadioShack has filed for Chapter 11 bankruptcy, according to The Associated Press. The electronics retailer will sell up to 2,400 of its stores. As part of the bankruptcy filing, Sprint will purchase...

Staples Buys Office Depot For $6.3 Billion

Staples Buys Office Depot For $6.3 Billion

UPDATE: On Feb. 4, 2015, the Associated Press confirmed that Staples will buy Office Depot for $6.3 billion. Through the cash-and-stock deal, all Office Depot shareholders will receive $7.25 per share in cash....

Financial News

Ron Johnson Leads Nasty Gal Funding Round

Ron Johnson Leads Nasty Gal Funding Round

Former J.C. Penney CEO and Apple executive Ron Johnson is leading a Series C funding round for apparel retailer Nasty Gal. Although early reports indicated that Johnson and Index Ventures would...

As Macy's Executive Team Changes, Bluemercury Acquisition Boosts Financial Predictions

As Macy's Executive Team Changes, Bluemercury Acquisition Boosts Financial Predictions

Macy's is predicting financial results for the 2014 fiscal year to fall between $4.35 and $4.37 per diluted share, higher than the retailer's initial expectations of $4.25 and $4.35 per...

Volusion Secures $55 Million In Funding

Volusion Secures $55 Million In Funding

Volusion, a provider of e-Commerce software and services, has secured $55 million in a financing round led by Main Street Capital Corporation. The company will use the funds to further...