ar try-on

How Rising AR Adoption is Driving Snap’s Commerce Strategy

When Snapchat first hit the scene back in 2011 it was an instantaneous hit with younger audiences because it offered something that…

Walmart Expands Retail Media Offering with Social, Livestreaming Integrations

Walmart is expanding the reach of its retail media offerings through a series of new partnerships with TikTok, Snap, Roku and livestreaming…

JCPenney Aims to Boost Beauty Inclusivity with New AR, AI Tools

JCPenney is doubling down on its inclusivity efforts in the beauty space through a new partnership with Revieve, offering a collection of…

3 Immersive Customer Experiences Using Augmented Reality

When the mobile game “Pokémon GO” made a splash in 2016, global audiences got their first taste of just how engaging augmented…

Hugo Boss Debuts Virtual Fitting Room Tech in 3 European Markets

Luxury fashion house Hugo Boss has rolled out digital dressing room technology from Reactive Reality across its websites in Germany, the UK…

Why Walmart is Doubling Down on Augmented Reality

Augmented reality tech is nothing new — in fact, it’s been around since 1968 (surprising, right?). And yet, it’s only in recent…

Pinterest Names Google’s Bill Ready CEO, Underscoring Platform’s Commerce Ambitions

Pinterest Co-founder, CEO and President Ben Silbermann is stepping down after 12 years at the helm, and online commerce expert Bill Ready…

Amazon Introduces AR Try-On for Shoes

Amazon Fashion has launched a new virtual try-on feature for shoes. The interactive mobile experience uses augmented reality to help customers visualize…

4 Ways Google is Making it Easier to Shop (and Sell)

Google is not a retailer or a marketplace, and it doesn’t want to be — the company is very clear about that….

Crate & Barrel, Walmart, Wayfair Among First Retailers to Deploy Pinterest Home Décor AR Try-On

Pinterest has launched AR try-on for home décor products, enabling “Pinners” to virtually place items in their home and try before they…

Pinterest’s Mission: Make its Platform the ‘Starting Point for Shopping Journeys’

Pinterest is a social media platform and yet…it isn’t. At the very least, the form it takes is very different from its…

Chewy Puts Pets in the Center of the AR Action

Augmented reality is no longer just for humans — online pet supply retailer Chewy is bringing one of the web’s hottest trends…

ar try-on

How Rising AR Adoption is Driving Snap’s Commerce Strategy

Walmart Expands Retail Media Offering with Social, Livestreaming Integrations

JCPenney Aims to Boost Beauty Inclusivity with New AR, AI Tools

3 Immersive Customer Experiences Using Augmented Reality

Hugo Boss Debuts Virtual Fitting Room Tech in 3 European Markets

Why Walmart is Doubling Down on Augmented Reality

Pinterest Names Google’s Bill Ready CEO, Underscoring Platform’s Commerce Ambitions

Amazon Introduces AR Try-On for Shoes

4 Ways Google is Making it Easier to Shop (and Sell)

Crate & Barrel, Walmart, Wayfair Among First Retailers to Deploy Pinterest Home Décor AR Try-On

Pinterest’s Mission: Make its Platform the ‘Starting Point for Shopping Journeys’

Chewy Puts Pets in the Center of the AR Action

Going Green with PLM: The 3 CSR Pillars Apparel Businesses Need to Know

The Guide to Customer Engagement in the Retail Industry

Ask (and Answer) These 3 Questions Before Launching a Third-Party Marketplace

How Retailers Are Embracing Tech to Tackle Staffing Shortages

55% of Consumers to Alter Holiday Spending as Recession Concerns Loom

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