Online engagement is quickly becoming the number one performance indicator of an effective web site. Through successful customer engagement, companies are able…
As retailers explore new international markets, they are increasingly looking for quantifiable proof points of success through online channels. Internet retailing enables…
Increasingly, retailers are collecting large volumes of transaction data at the point of sale. This data makes pinpointing consumer behavior easier than…
Cross-border online sales are notorious for giving merchant headaches. After dominating one market, merchants try selling in other countries, and then they…