DoorDash, best known for restaurant deliveries, is expanding further into the supermarket vertical through partnerships with Meijer, Fresh Thyme and Smart & Final, with plans to add Hy-Vee and Gristedes/D’Agostino “in the coming weeks,” wrote Mike Goldblatt, Head of Grocery and Convenience Partnerships at DoorDash in a blog post.
Although these branded partnerships are new for DoorDash, they are not the company’s first foray into grocery delivery. “Today’s launch follows a multi-year journey in grocery with our DoorDash Drive offering, our white-label fulfillment product that powers direct delivery for grocery chains including Walmart, Hy-Vee, and Coborn’s, as well as many regional and local grocery stores across the country,” Goldblatt wrote. “We’re actively launching more grocery stores every day and offering even more items from those stores on the DoorDash platform.”
“DoorDash’s on-demand grocery service is a nice addition to our online shopping options and with delivery in under an hour, we know Smart & Final customers are going to appreciate it,” said Navin Cotton, Director of Digital Commerce for Smart & Final in a statement. Through its partnership with the 256-store chain, DoorDash will serve California customers in the Bay Area, Los Angeles, Orange County, Sacramento, San Diego and the Central Coast.
DoorDash will work with Meijer and Fresh Thyme to deliver to customers in Chicago, Cincinnati, Milwaukee, Detroit and Indianapolis.
“In today’s ever-changing environment, customers want quality products delivered in an efficient manner straight to their homes,” said Tom Crocker, Hy-Vee’s SVP of e-Commerce in a statement. “This new service helps us grow our grocery business while meeting the needs of our shoppers who are on-the-go.”
Separately, ExxonMobil is connecting more than 10,000 convenience store locations with DoorDash — along with Uber Eats, Grubhub and Instacart — to provide customers with home deliveries.