subscription services

David’s Bridal Continues Horizontal Expansion with Launch of Wedding Planning Platform

David’s Bridal is expanding into event planning with the debut of a new all-in-one wedding planning platform and vendor marketplace called Pearl by…

Rent the Runway Turns to Amazon as Turnaround Efforts Continue

As it completes its restructuring and moves forward on the path to profitability, rental subscription service Rent the Runway has opened a…

Modern Luxury Media Merges Content and Commerce with New Fashion Rental Service

Luxury media outlet Modern Luxury Media has launched a new clothing rental service curated by Modern Luxury editors and powered by rental…

How T-Shirt Brand Goodlife is Using CPG Tactics to Conquer High-End Fashion

In 2014, fashion veteran Christopher Molnar decided to go after a white space he felt was being overlooked by the big fashion…

Subscription Pro Tips: Encourage Loyalty and Long-Term Relationships by Making it Easy to Cancel

Subscriptions can be tricky business, not least because most consumers at one time or another have had a bad experience with a…

Blue Apron Debuts Non-Subscription Offering on Walmart Marketplace

Subscription meal kit service Blue Apron is ditching the “subscription” for a new offering on Walmart’s third-party marketplace, giving Walmart customers access…

Walmart Adds Spotify to Membership Benefits, Expands Wellness Offerings

Walmart is continuing to expand beyond typical big box retailer offerings with the addition of new wellness services and free access to…

GNC Amps Up Subscriber Convenience with Voice-Enabled Reorders on Alexa

Health and wellness brand GNC is looking to make reordering a breeze with the launch of hands-free, voice-activated ordering via Amazon Alexa…

1-800-FLOWERS.com Rolls Out Loyalty Program Enhancements, BNPL Just in Time for V-Day

1-800-FLOWERS.com has amped up its cross-brand offerings just in time for its second-biggest holiday — Valentine’s Day — during which the company…

Despite Subscription Declines, Rent the Runway Plans to Go Public

Rent the Runway has filed its IPO, joining the growing roster of circularity-focused digital brands that have gone public in 2021, including…

How the Subscription Economy Is Reimagining Every Industry

Over the past few years, the subscription economy has grown to new heights. While subscriptions have been an option for consumers in…

Claire’s Debuts Subscription Service as it Seeks New Ways to Connect with Gen Z

Jewelry and accessories retailer Claire’s is tapping into “drop” culture with its newest offering, a subscription box service called Cdrop. Aimed at…

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