shoppable content

Walmart Expands Retail Media Offering with Social, Livestreaming Integrations

Walmart is expanding the reach of its retail media offerings through a series of new partnerships with TikTok, Snap, Roku and livestreaming…

Livestreaming in the U.S. isn’t Dead, it’s Just Happening in the Wrong Place

[Editor’s Note: Check out this feature on travel brand Calpak for an inside look at one brand that has found the secret…

David’s Bridal Marries Content and Commerce on TikTok

David’s Bridal has already reached more than 16 million consumers through a new shoppable video campaign on TikTok, created in partnership with…

Ecommerce Check-In: Has 2022 Shaped Up the Way We Predicted?

The ecommerce boom of 2020 brought millions of new shoppers to digital platforms, and that growth trajectory continued into 2021. At the…

YouTube Teams with Shopify to Offer In-Platform Shopping

YouTube has announced a series of new enhancements to make shopping more integrated on its platform, including a new Shopping section on…

Walmart and Roku Team Up to Take on TV Commerce

Walmart and Roku have announced a new partnership “to make TV streaming the next ecommerce shopping destination.” The new deal will push…

Twitter Solidifies its Role in ‘Drop Culture’ with New Reminder Feature

Twitter continues to beef up its shopping features, this time with functionality that supports the “drop culture” already happening on its platform….

With U.S. Livestreaming on the Rise, Firework Raises $150M in Fresh Funding

Livestreaming platform Firework has secured $150 million in Series B financing led by SoftBank Vision Fund 2, bringing its total funding to-date to more than…

Wish Adds Shoppable Videos in an Effort to Drive ‘Discovery Commerce’

B2C fast fashion platform Wish has launched a new shoppable video feature to simplify the path to purchase on its site. The…

Why One DTC Skincare Brand Decided to Acquire its own Social Commerce Solution

The global social commerce market is expected to reach $2.9 trillion by 2026, and B2C brands are poised to make up nearly…

Google Takes Window Shopping to the Next Level with Shoppable Street Murals

Google Shopping and American Express have teamed up to celebrate small businesses this holiday season with a new take on the classic…

Pinterest Debuts Shoppable Livestreaming with Top Creators

Pinterest is launching into livestreaming with the debut of Pinterest TV — a series of in-app, live, shoppable video content that zeroes…

shoppable content

Walmart Expands Retail Media Offering with Social, Livestreaming Integrations

Livestreaming in the U.S. isn’t Dead, it’s Just Happening in the Wrong Place

David’s Bridal Marries Content and Commerce on TikTok

Ecommerce Check-In: Has 2022 Shaped Up the Way We Predicted?

YouTube Teams with Shopify to Offer In-Platform Shopping

Walmart and Roku Team Up to Take on TV Commerce

Twitter Solidifies its Role in ‘Drop Culture’ with New Reminder Feature

With U.S. Livestreaming on the Rise, Firework Raises $150M in Fresh Funding

Wish Adds Shoppable Videos in an Effort to Drive ‘Discovery Commerce’

Why One DTC Skincare Brand Decided to Acquire its own Social Commerce Solution

Google Takes Window Shopping to the Next Level with Shoppable Street Murals

Pinterest Debuts Shoppable Livestreaming with Top Creators

The Guide to Customer Engagement in the Retail Industry

Ask (and Answer) These 3 Questions Before Launching a Third-Party Marketplace

How Retailers Are Embracing Tech to Tackle Staffing Shortages

55% of Consumers to Alter Holiday Spending as Recession Concerns Loom

5 Ways Brands Are Embracing the Metaverse Moment

Retail Influencer CEO Forum

OX Fest ’22

The D2 Summit

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