mobile advertising

4 (Surprisingly Human) Mobile Advertising Tactics For Driving Foot Traffic To Your Retail Location

With retail browsing rapidly shifting to mobile, the choice facing retailers is simple and stark: adapt and reap the benefits, or don’t…

Data Strategy: The Magic Behind Mobile Advertising

As consumers shift their attention to mobile devices, marketers are doing the same with their media spend. But to measure their return…

TouchCommerce Integrates Traditional Ads And Mobile With TouchMedia

Retailers today are challenged to constantly refine their marketing and commerce strategies based on new and emerging technologies. As mobile devices play…

Mobile Ads Drive Twice The Sales Of Desktop Ad Campaigns

Mobile has become a massive part of the average consumer’s everyday life, and as such, retailers have to adjust their experience to…

Verve Mobile And RetailNext Combine Location And Analytics Capabilities

Verve Mobile, a location-based mobile advertising company, and RetailNext, a provider of in-store analytics solutions, have partnered to combine their solution capabilities…