GlassesUSA.com has long deployed a range of technologies, including computer vision and AR try-on technology, to streamline product discovery and provide better recommendations. Now the retailer has added its proprietary AI engine to facilitate online eyewear purchases with the “Pairfect Match AI” solution, which helps customers find frames suited to their unique facial structure and draws on the retailer’s stock of more than 10,000 frame styles.
The new app builds on GlassesUSA.com’s live try-on augmented reality virtual mirror and its prescription scanner app, which allows shoppers to extract an Rx from their existing lenses. Pairfect Match AI also takes into account factors such as face shape and style preferences in making personalized recommendations.
“With this revolutionary tool, our team is redefining how customers discover eyewear that not only matches their style but also enhances their unique facial features like never before,” said Arie Tom, CMO at GlassesUSA.com in a statement.
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