Loyalty solution provider Clarus Commerce has officially rebranded as ebbo in the wake of its acquisition of PrizeLogic in late 2021. The new branding was created to signify the combination of Clarus Commerce’s loyalty offerings and PrizeLogic’s loyalty, promotion and rebate programs.
ebbo aims to offer flexibility while tailoring programs and partnerships. The company’s full suite of customer loyalty solutions includes punch card programs, points-based rewards, retention rewards, premium loyalty and digital rebate programs. It also offers loyalty amplifiers such as sweepstakes, UGC contests and trivia, with the goal of helping brands enhance customer acquisition, program onboarding and education, revenue, point burn, customer retention and brand advocacy.
The rebrand also comes with expanded loyalty services, including creative and user experience, dedicated account management, strategy and analytics, content moderation, development services, customer service, legal services, prize management and decades of subscription billing management.
“ebbo presents us a remarkable opportunity to invest further in proprietary technology, offer a wider array of services to our clients, bring in fantastic domain expertise and continue to accelerate growth,” said Tyler Haskins, EVP of Marketing at ebbo in a statement. “Our highly experienced teams have a proven track record of delivering innovative, award-winning solutions to the most recognizable brands in the world. ebbo is uniquely positioned to continually grow and take our solutions to the next level and drive value for our clients.”