RFID solution provider SML will work with touchscreen supplier Elo to combine their respective technologies in a partnership that aims to streamline the customer experience through increased interactivity and customer engagement.
Elo has more than 25 million touchscreens installed globally, while 5,500 stores utilize SML’s RFID technology and software suite. The companies will work to help retailers deploy an interactive hardware solution integrating a comprehensive range of products, all on the same platform.
“SML’s item-level RFID technology has been a game-changer for a number of its partners, and we are already reaping the benefits of joining forces to provide complete technology solutions to our customers,” said Maarten Bais, EMEA General Manager and VP of Elo in a statement. “An example is Swedish retailer MQ, which deployed the new solution in their fitting rooms.”
“Elo provides a host of leading customer experience products,” said Dean Frew, CTO and SVP of RFID Solutions at SML Group in a statement. “Integrating our RFID technology in Elo products will allow us to further streamline in-store operations for Elo customers.”
Advertisement
