1-800-Flowers.com has launched the 1-800-Flowers.com MomVerse, an experience created to celebrate the amazing moms and women who make a difference in our lives. The MomVerse is a ChatGPT-powered composer that creates original, one-of-a-kind verses, including personalized poems and songs, released just in time for Mother’s Day on May 14.
The MomVerse is free, simple to use and can be found on both mobile and desktop. Users can choose the type of verse from options including haiku, song or limerick, and who the poem is for, such as a mother, grandmother or wife. They can then input keywords about the recipient, such as their interests, and share the final piece on social media or print with a single click. For example, a limerick for a mom who likes traveling, learning, and nature may be:
There once was a mom, full of zest
She traveled to places the best
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She learned all she could
And in nature she stood
Her adventures, a tale to impress!
“Consumers have increasingly turned to our family of brands to help them connect with the important people in their lives, and we continually innovate our customer engagement efforts with the purpose of elevating the gifting experience,” said Jason John, Chief Marketing Officer at 1-800-Flowers.com in a statement. “The 1-800-Flowers.com MomVerse is one more way we leverage emerging technologies to ensure customers can engage with us in different ways, enabling them to celebrate the relationships in their lives through their gift-giving gestures.”
