transparency

As Gen Z Gains Spending Power, Luxury Brands Go Big with Digital

Once reserved for an ultra-affluent clientele with disposable income to spend on shopping trips in the world’s most fashionable cities, the luxury…

Giant Food Local Produce Boxes Return for the Summer

Greater Washington, D.C.-area grocery chain Giant Food relaunched its Local Produce Boxes that feature locally sourced items from farms within Maryland, Delaware…

What’s Behind the New Urgency Driving Sustainability Initiatives?

The COVID-19 pandemic accelerated many things in the business world, but one item that temporarily fell off the priority list was sustainability….

As Consumers Lose Faith in Traditional Institutions, Brands are Bridging the ‘Trust Gap’

It’s been a rough couple of years, to put it mildly. A global pandemic, social unrest, the proliferation of “fake news” and…

Holiday 2020: With $189 Billion in Online Sales on the Line, Transparency and Social Outreach are Essential

Retailers have reason for cautious optimism this holiday season: shoppers are expected to spend an average of $997.79 on gifts, holiday items…

Transparency: The ‘Secret’ to Successful Seasonal Marketing

With brand marketers charged with growing market share and attracting new consumers throughout the never-ending cycle of seasonal marketing, the search for…

75% Of Shoppers Will Share Data For Deals, So Let Them Know It’s Worth Their While

Consumers don’t put a lot of trust in retailers to handle their data with care: just 5% place the retail industry at…

Blockchain-As-A-Service: How Brands And Retailers Can Get In On The Blockchain Game

When most hear the term blockchain, the first thing that comes to mind is cryptocurrency. And while it was initially developed to…

Suitability, Transparency And Inclusion Rank As Biggest Non-Price Beauty Purchase Drivers

The decision-making process behind buying a beauty product has numerous variables attached, and like many other shopping decisions, price wins out: 75%…

Data Monetization: Gaining, And Maintaining, A Competitive Edge In The Age Of Amazon And Era Of Consumer Trust

If retailers could improve omnichannel conversations with customers, why wouldn’t they? Because change is difficult, and trying to keep pace in an…

Exclusive Q&A: How Ethical Sourcing Helps Boll & Branch Tell A Great Bedtime Story

For luxury retailers, offering a top-quality product is no longer enough of a differentiator — in fact, it’s more like table stakes….

Transparency And Traceability — A Clear Retail Imperative

Consumers’ growing concerns around overall health, wellness and ethically-sound production are helping to influence a radical shift in the retail industry —…

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