toys

Target and FAO Schwarz Partner for Exclusive Toys and Product Drops for Holiday 2022

Target has entered an exclusive multiyear agreement with FAO Schwarz to begin offering the iconic brand’s toys at Target stores and on…

Target to Triple Disney Shop-in-Shops to 160 Stores as Holiday Toy Rush Nears

Target is expanding its partnership with Disney to bring Mouse House-branded in-store shops to more than 160 locations by the end of…

WHP Acquires Controlling Stake in Toys ‘R’ Us Parent Company

Toys ‘R’ Us has a new owner, WHP Global, which has acquired a controlling interest in parent company Tru Kids. WHP, which…

Walmart Prepares For A Digital Holiday Season With Online Toy Lab

Walmart is pivoting its toy promotion strategy for an e-Commerce-heavy holiday with the launch of its Walmart Wonder Lab, a site that…

PicWicToys Implements Mobile Self-Checkout To Help Harried Parents

PicWicToys, a French toy retailer, is launching a mobile self-checkout solution that will allow customers to scan and pay for items on…

UK-based Hamleys Plans NYC Store To Fill Experiential Toy Gap

Hamleys, a UK-based toy retailer, is close to finalizing a deal for a 30,000-square-foot store at Herald Square in New York City,…

EBay Launches Holiday Toy Pop-Up Store And Catalog

The latest retailer to bid for a larger share of the holiday toy market is eBay, with its launch of a toy…

Kroger Resurrects Toys ‘R’ Us For The Holidays At 600 Stores

Kroger has become the new home of Toys ‘R’ Us: the supermarket will carry a selection of 35 exclusive Geoffrey’s Toy Box…

Toys ‘R’ Us May Get A Second Chance As A Store-Within-A-Store Concept

The biggest lenders of Toys ‘R’ Us have decided to cancel the bankruptcy auction for the retailer’s name and other intellectual property…

Michaels Expands Kids Section With New Site Launch Ahead Of Holiday Season

Michaels has launched MichaelsKids.com, a rebranding of its in-store children’s presentation, and will expand its in-store and online kids assortment with 600…

BJ’s Offers Expanded Toy Selection For Holiday 2018

Walmart and Target aren’t the only major retailers looking to fill the Toys ‘R’ Us-sized gap ahead of the holiday season. BJ’s…

Walmart, Target Move To Fill Holiday Toy Gap Following Demise Of Toys ‘R’ Us

The downfall of Toys ‘R’ Us has left a fun-shaped hole in the retail landscape that Walmart and Target both are trying…

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