customer relationship management

OneMarket Debuts Activation Platform For Building Customer Relationships

OneMarket has introduced the Customer Activation Platform, a combined data management platform and solutions ecosystem. The platform helps retailers identify, understand and…

Tech Tools To Make The Independent Retailer’s Holiday Season Merry

If you had to grade yourself on your level of technology adoption, would you be headed for the honor roll or failing…

Microsoft Acquires Parature To Improve CRM Offerings

Microsoft has reached a definitive agreement to acquire Parature, a cloud-based customer engagement solutions provider. Financial terms of the agreement were not…

Pandora Adds Sparkle To The Customer Experience With Microsoft Dynamics

Pandora, a jewelry and accessories retailer, has seen a surge in popularity in recent years, especially with its line of charms and…

Bob Willett Shares His Perspective On Customer-Centricity

While many retailers like to believe that the customer is at the center of everything they do, few achieve true customer centricity….

Nine Steps To Really Knowing Your Customers

As customer shopping patterns and the devices used to research and make purchases continue to transform, the retailer’s ability to segment shoppers…

Connected Consumer Series Spotlights The Five Most Pressing Topics In Retail

The continued evolution of the cross-channel shopper has compelled retailers to rethink their engagement strategies, as well as front- and back-end processes….

Microsoft Spotlights Customer Successes At 2012 Dynamics Convergence Conference

The growing importance of multichannel retailing and customer relationship management were hot topics at this year’s Microsoft Dynamics Convergence Conference. More…

Ted Baker Selects Cegid To Support International Expansion

Retailers and brands expanding globally face a multitude of challenges, including POS and retail management, customer service in local languages and complicated…

Can Mobile Answer The Loyalty Question?

How do merchants sustain mutually beneficial relationships with their customers? That’s the fundamental question at the heart of modern retailing, and one…

Six Ways To Transform Software Into Emotional Concepts that Customers Love and Buy

I remember a January afternoon in our start-up company’s Dallas showroom. Mycolleagues and I were perfecting our pitch to sell digital marketing…

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