analysis

Brazil’s Drogaria Araujo Prescribes Itself Optimization and Analytics Services

Drogaria Araujo, a drugstore chain with more than 160 stores in the Brazilian state of Minas Gerais, has selected Revionics Price Suite,…

Wayfair Furnishes E-Commerce Success With Tableau

In order to boost e-Commerce revenue, retailers need to constantly evaluate and improve their site experiences by incorporating compelling content, high-quality visuals…

Best-In-Class Retailers Embrace Clienteling To Boost Engagement, Sales

The top goal for any retail business is to not only understand target customers, but also create differentiated marketing and service experiences. …

Creating The Omnichannel Advantage

Retailers understand that the key to higher sales is insight. They need to know what their customers, both current and potential, like,…

Wine Enthusiast Leverages Cross-Channel Data To Optimize Ad Spending

As the variety of marketing channels grows, retailers are trying to understand how different tactics and messages influence engagement and sales. By…

Fast-Fashion Retailer Boosts Sales With Real-Time Big Data Analysis

Sales representatives that leverage data on a day-to-day basis can increase revenue productivity by 17%, according to Gartner. However, many retailers still…

Threadless Gains 360-Degree View Of Shoppers With Data Collection And Analysis

The ubiquitous and always-on nature of the Internet, social media and mobile tools has made it easier for smaller retailers to grow…

2011 Customer Engagement Awards Spotlight Innovative Retail Strategies

In its first Customer Engagement Awards, Retail TouchPoints is honoring the retail innovators that have successfully implemented unique and creative customer engagement…

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