Reflektion Partner Program Powers E-Commerce Personalization

1reflektionPersonalization platform provider Reflektion has launched its Integrated Partner Program, which includes e-Commerce platforms Magento, Demandware, Netsuite and Mozu.

With the program, partner retail clients such as Disney, O’Neill Clothing, Godiva and Oriental Trading can integrate Reflektion’s e-Commerce personalization solutions, which are designed to capture, analyze and respond to each individual’s preferences and intent in real time as they shop.

The three parts of the Reflektion e-Commerce solution include:


  • Predictive Product Merchandising;

  • Individualized Site Search; and

  • Mobile Optimization.

“As an expanding retail company with multiple brands running on the Magento platform and using Reflektion, our team is thrilled to see this partner program launch. This will continue to help us scale as we launch more e-Commerce brands,” said Daniel Neukomm, CEO of La Jolla Group, the parent company of O’Neill Clothing in a statement. “Having seamless access to the unique and powerful approach to personalization offered by Reflektion is exactly what we want. The solution has been creating remarkable conversion rate increases for our brands.”

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