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Allbirds to Close All U.S. Full-Price Stores Next Month

JHVEPhoto-stock.Adobe.com

Sustainable footwear retailer Allbirds will close its remaining U.S. full-price stores by the end of February 2026, but will continue to operate two outlet stores in the U.S. and two full-price stores in London. As of September 2025, Allbirds operated a total of 21 U.S. stores.

Allbirds plans to dedicate more resources to its ecommerce platform, wholesale partnerships and international distributorships: “This is an important step for Allbirds, as we drive toward profitable growth under our turnaround strategy,” said Joe Vernachio, CEO of Allbirds in a statement. “We have been opportunistically reducing our brick-and-mortar portfolio over the past two years. By exiting these remaining unprofitable doors, we are taking actions to reduce costs and support the long-term health of the business.”

Allbirds has been facing a tough time in recent months. For Q3 2025, Allbirds generated net revenue of $33 million, a 23.3% decrease from the $43 million in revenue it brought in during the same period the previous year. For the first nine months of the year, Allbirds’ revenue decreased 21.7% in 2025 compared to the same period in 2024, dropping from $133.9 million to $104.8 million.

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