JRNI, a customer engagement platform for omnichannel conversion, has closed a $6 million extension to its Series C financing led by PeakSpan Capital, with participation from Downing Ventures and Somerston Group. The round builds on the $13.4 million Series C financing JRNI received in April 2018 and brings the company’s total funding to $23.2 million.
The investment will help JRNI expand its global footprint and accelerate its sales, marketing, development and customer success initiatives in the U.S. Additionally, JRNI recently rebranded from BookingBug to reflect the modern customer journey.
JRNI also has hired Simon Copsey as its first Chief Technology Officer. Copsey, who has 30 years of software, engineering and product experience, will oversee the solution provider’s technology and product strategy and will lead the development, engineering and product teams.