Executive ViewPoints

Why Data-Driven Decision-Making Will Define the Future of Retail

When the first department store opened more than 100 years ago, the goal was to offer a multitude of specialty goods to…

How to Win in the Real-Time Holiday Retail Era

Holiday shopping season is upon us. Consumer expectations of retailers have been transformed by their experiences buying from Amazon and other innovative…

Sweetening the Cookie-less Jar: What Luxury Retailers Need to Know for Future-Proof Success

While 80% of U.S. marketers report being very reliant on third-party cookies in digital advertising, the reality is here: cookies are going away. However,…

Look to Immersive Experiences to Increase Conversion and Loyalty with Better CX

Customer standards for digital commerce experiences keep increasing, with 88% saying they expect companies to “accelerate digital initiatives” because of the pandemic….

Facts and Myths About Video Marketing — The Holiday Edition

Video is taking over our social feeds, and it’s no wonder: as content goes, it’s the most dynamic, engaging and perhaps the…

Frugal Shoppers: The Untapped Shopper Base You Can Reach to Win the Holiday Sales Season

It’s never too early to start preparing for the holiday shopping season, especially this year as brands and retailers are gearing up…

As Holidays Draw Near, Preparedness Training is Critical for Worker Safety and Security

We’re nearing the holidays, and what is often dubbed the “most wonderful time of the year” in the U.S. can also be…

Last Call for Sustainability: Imperatives for Change in the Retail and CPG Industry

As world leaders gather for COP26 in Glasgow against the backdrop of the recent declaration of ‘code red for humanity’ by the…

The ‘New’ Personalization: Why and How Today’s Businesses Must Deliver Predictive, Real-Time Customer Experiences

For retailers, marketplaces are the new shop window. And today’s brands have moments — not minutes — to attract, engage with and…

4 Digital Experience Strategies Retailers Should Consider for 2022

Creating impactful digital experiences that delight customers can be daunting, even for the largest brands. More is better — more data, more…

Leveraging an Integrated Digital Marketing Campaign this Holiday Season

Ecommerce holiday sales are projected to reach a whopping $210 billion to $218 billion this season, up 11% to 15% from the…

Want to Nail the Art of Making Sales Entertaining? Here’s How, According to the Experts

The very nature of the modern ecommerce market means brands have to constantly evolve to meet the expectations of savvy consumers who…

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Executive ViewPoints

Why Data-Driven Decision-Making Will Define the Future of Retail

How to Win in the Real-Time Holiday Retail Era

Sweetening the Cookie-less Jar: What Luxury Retailers Need to Know for Future-Proof Success

Look to Immersive Experiences to Increase Conversion and Loyalty with Better CX

Facts and Myths About Video Marketing — The Holiday Edition

Frugal Shoppers: The Untapped Shopper Base You Can Reach to Win the Holiday Sales Season

As Holidays Draw Near, Preparedness Training is Critical for Worker Safety and Security

Last Call for Sustainability: Imperatives for Change in the Retail and CPG Industry

The ‘New’ Personalization: Why and How Today’s Businesses Must Deliver Predictive, Real-Time Customer Experiences

4 Digital Experience Strategies Retailers Should Consider for 2022

Leveraging an Integrated Digital Marketing Campaign this Holiday Season

Want to Nail the Art of Making Sales Entertaining? Here’s How, According to the Experts

Feature Your Byline

Specialty Retail Under Siege: The Escalating Cyber Threat Landscape

Navigating Retail at 2025’s Halfway Point: What Omnichannel Retailers Need to Know

US Shopper Survey: What’s Killing Conversions for Enterprise Retailers

Taking the Pain Out of Customer Service: What Do Modern Retailers Need to Succeed?

2025 Benchmark Survey: How Retailers are Re-Affirming Brand Value Through the In-Store Experience

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