Executive ViewPoints

The Labor Shortage: Is Your Brand Simply Surviving or Thinking About its Long-Term Impact?

First, it was the shutdowns. Then came the slow, staggered process of reopening. Now, most retail stores and restaurants are open again…

Finding Success in the Latest Must-Have Fulfillment Model: Curbside Pickup

Over the past 18 months, retailers have been working hard to figure out how they can continue to meet and exceed customer…

How to Upgrade Stale Customer Experiences

Customer experience and employee experience live in two different acronyms, CX and EX. That’s a problem. It means your organization is set…

Opinion: How Experiments Influence Customer Decisions in a Digital-First World

As businesses aim to adapt and sharpen their skills in the digital-first world, they need new abilities to create business success. As…

How Retailers Can Build ‘Forgivability’ to Survive a Cyberattack

Ecommerce fraud exploded during the COVID-19 pandemic as online shopping gave cybercriminals more targets. The average volume of successful monthly fraud attacks…

Exploring the Relationship Between Brands, Retailers and Agencies

The digital transformation accelerated during COVID changed the way we live, work and play. As consumers adopted more and more digital technologies…

The Profitability Challenge: Why SKU-Level Visibility Matters

My days as a merchant are long over, yet I remain a retailer at heart. Having spent many moons in retail, with…

Supercharge Your Holiday Pricing with AI-powered Data Science

Under any circumstances, the holiday season is a do-or-die time for retailers across virtually every segment. In 2021, the stakes are even…

Luxury Brands Need an Effective Digital Content Strategy

COVID has driven a fundamental change in consumer shopping behavior over the last year. Customers now expect different types of experiences, particularly…

Technology Paves the Way in Defining and Measuring the Impact of Corporate Giving

In recent years, employees, consumers and investors have become increasingly vocal about their expectations of the retail companies they work for, purchase…