Executive ViewPoints

The Future Of Retail Marketing Means Escaping The Pull Of The Past

It should come as no surprise that the past few years have taken a toll on the retail sector. From the smallest…

Why It Makes Sense For Retailers To Go All-In With BYOD

More people around the world have smartphones than ever before. As a society we have come to depend on mobile devices. In…

Three Questions To Answer When Balancing Personalization With Data Security

Would you trade your personal data for a more customized retail shopping experience? More and more consumers are saying yes. In a…

Brexit: What Does It Mean To U.S. Retailers And The Payments Industry As A Whole?

You’ve likely heard all of the talk about Brexit — the vote that was held on June 23 in Britain to determine…

How SMS Has Redefined Customization In The Retail Market

The development of new software and devices continues to expand the broad measure of consumer reach. And what was once considered impossible…

Mobile Apps Vs. Mobile Web: Do You Have To Choose?

There have been countless debates about the demise of the mobile Web at the hands of mobile apps. Who’s winning? No one…

Three Ways to Supercharge Sales With First-Party Data

Going back just a few years, the hype over third-party data was in full swing. Back then, third-party data was seen as…

Private Label For Profitability: Six Things To Consider

Costco has its private-label Kirkland brand. Nordstrom has Caslon. And Kohl’s has Sonoma as its billion-dollar in-house brand. Retailers can boost profit…

Why Retailers Are Upgrading Their Retail Management And POS Systems

Generally speaking, retailers have three primary objectives in mind when it comes to new technology deployment. The first is to streamline business…

Why The Demise Of The Home Bookcase Should Matter To Marketers

You learn a lot about people by what’s on their home bookcases. Books read, music listened to, photos kept, artwork and knickknacks…

Referral Marketing’s Golden Rules

For many marketers, referral marketing (not to be confused with advocate marketing) is an afterthought not worth doing if they’re not going…

Digital Passport: Linking In-Store And E-Commerce

A passport is an incredible thing when you think about it. It’s your own universally recognized key that opens you to travel…

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Executive ViewPoints

The Future Of Retail Marketing Means Escaping The Pull Of The Past

Why It Makes Sense For Retailers To Go All-In With BYOD

Three Questions To Answer When Balancing Personalization With Data Security

Brexit: What Does It Mean To U.S. Retailers And The Payments Industry As A Whole?

How SMS Has Redefined Customization In The Retail Market

Mobile Apps Vs. Mobile Web: Do You Have To Choose?

Three Ways to Supercharge Sales With First-Party Data

Private Label For Profitability: Six Things To Consider

Why Retailers Are Upgrading Their Retail Management And POS Systems

Why The Demise Of The Home Bookcase Should Matter To Marketers

Referral Marketing’s Golden Rules

Digital Passport: Linking In-Store And E-Commerce

Feature Your Byline

Preparing for Global Expansion: 6 Must-Haves for Tax Compliance Success

5 Essential Tax Truths for Growing Midmarket Companies

The Agentic Engine Powering Profit-Driven Merchandising

6 Essential Tips for Social Commerce for Tax, Finance, and IT Leaders

AI at a Crossroads: Leadership, Ethics, and ROI

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