9 years ago Hyper-Personalize Campaigns Using Analytics: Four Ways to Increase Customer Spending When it comes to marketing, long gone are the days of a business sending out a homogeneous message and hoping it “stuck,”…
9 years ago The Survey Says…It’s Time to Close The Gap It has been said that success in retail boils down to execution. One sure way to boost operational effectiveness is by ensuring…
9 years ago Moving From Omnichannel to Digital Transformation The impact of the digital economy has created challenges for all CEOs, particularly for those in the retail sector. What began as…
9 years ago Ready To Implement An Omnichannel Solution? Five Factors To Consider Every retailer is grappling with the challenge of how best to create a seamless omnichannel presence. As the number of disparate, nonlinear…
9 years ago Insights Are Overrated With the amount of digital data in the universe growing at an exponential rate — doubling every two years by most accounts…
9 years ago How The Internet Of Things Is Making “Frictionless Retail” A Reality Reducing friction has long been a goal in the retail industry, but the promise of “frictionless retail” has remained elusive. However today,…
9 years ago Curating the Circular: Using The Power Of Video To Turn Shoppers Into Buyers Shopping behaviors are changing as new technology and shopping tools are adopted in the marketplace. Shifting shopper behavior is weakening the traditional…
9 years ago Innovating For Innovation’s Sake Innovation is as integral to a company’s growth as finance or operations, but what drives real innovation in the retail industry? Many…
9 years ago 5 Ways Retailers Are Using Behavioral Economics to Supercharge Offers Williams-Sonoma thought they had a hit on their hands. The retailer had introduced a home “bread bakery” machine into their stores for…
9 years ago Moving Beyond The Hype: 3 Tips To Bring Personalization To The Next Level It should come as no surprise that location-based marketing is gaining traction as it evolves, especially in the retail industry. It’s got…
9 years ago The Delicate Art Of Delivering A Personalized Experience According to Gartner, less than 10% of top retailers in the U.S. believe they are highly effective at personalization, and nearly one-third report…
9 years ago Four Tips To Create A Thriving Online Store Quick quiz: which of these retail locations will drive more sales? At Ernie’s Emporium, shoppers have to look long and hard to…