Resource Center

Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering Omnichannel, Mobile or Inventory? This is where you’ll find it.

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5 Ways To Go For The Gold In The Mobile Engagement Race

Shadow PHUN PW002 EBK MobileRace Nov 2015Mobile has become a key shopping channel, but unfortunately, very few merchants are successfully engaging shoppers through their personal devices.

In fact, a recent assessment of 100 retailers revealed that only 8% of retailers would win a gold medal in The Mobile Engagement Race. But by leveraging the right mobile tools and technologies, retailers can boost customer acquisition and increase foot traffic.

Complete the form below to learn where your business ranks in the The Mobile Engagement Race and how you can improve your positioning!



Are Retailers Missing The Mark With Key Holiday Offerings?

One lesson children learn early on is that they don't usually get everything they want during the holidays: There's always a scratchy sweater or an inedible fruitcake among the goodies. Recent research indicates that the holidays also bring significant mismatches between what consumers want and what retailers are able (or willing) to provide.

For example, while 60% of consumers report that the availability of buy online/pick up in-store will affect where they shop — and an even higher percentage (72%) seek buy online/return in-store — only 25% of retailers offer these services. And while two-thirds of consumers find online product recommendations helpful, a scant 16% of retailers expect a high ROI from this functionality.

See where retailers successfully play Santa, and where they fall into the role of Grinch, with this infographic from Listrak.


Introducing Store Relationship Management

SquareRootSHADOWDistrict managers constantly are looking for ways to improve employee collaboration, customer engagement and overall profitability for their locations.

Store Relationship Management (SRM) is a new approach designed to help improve store performance by increasing the access and usability of store data. In addition, SRM positions store managers to improve collaboration across the entire multi-unit enterprise.


Shoppers Want, And Expect, Mobile-Optimized Shopping

Smartphone and tablet users — a group that's getting bigger all the time — are five times more likely to abandon a task, including shopping, if the site they're visiting isn't mobile-optimized. Nearly half (48%) become annoyed when they are forced to interact with non-optimized sites.

This infographic from DirectBuy provides the facts and figures about just how critical mobile is to the customer experience today, and how much its importance will grow in the near future.


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