Wish continues to look for an edge over newcomers like Shein and Temu, which now dominate the rankings of top shopping apps in the U.S. while Wish has fallen completely out of the top 50. Additionally, Q2 saw declines across the board at Wish, with revenues down 42% YoY to $78 million.
One of Wish’s biggest tactics to turn the tide has been improving the shipping experience in terms of both cost and speed. Earlier this year the company introduced flat-rate shipping that imposes a standard delivery fee of $2.99 on all orders over $10. The company also teamed up with ShipSage to speed up deliveries to the U.S. Now, through the partnership with Pudo, Wish hopes to further improve the shopping experience by offering customers the convenience and peace of mind of having orders shipped to secure locations near their home.
The 1,200 Pudo pickup points across the U.S. and Canada join an existing network of Wish Local pickup points, and Wish’s VP of Global Logistics and China General Manager Bill Zhang said that by the end of the year, the total number of pickup points available to Wish customers globally will hit 24,000.
“This partnership amplifies convenience by enabling hassle-free package retrieval from numerous locations,” said Zhang in a statement. “In parallel, it also opens up new avenues for independent retailers to drive increased foot traffic and revenue streams generated by package collections.”
At checkout, customers will be presented with several local pickup options where they can collect their item, which now include Pudo outlets. Pudo CEO Elliott Etheredge also said in a statement that the company was working with Wish to expand the PudoPoint returns network to other Wish Local locations to further simplify the returns process for Wish customers.