Advertisement

Coldwater Creek Aims to Futureproof its Business with New Website

Coldwater Creek debuts new website build on BigCommerce platform.
Image courtesy Coldwater Creek

Women’s DTC specialty retailer Coldwater Creek has unveiled a new ecommerce website featuring a modernized look and tech stack.

The new website was built on the BigCommerce platform with help from digital commerce agency CQL. It features an elevated look and customer experience with nature-inspired color palettes, intuitive navigation, engaging imagery and immersive storytelling to enrich the shopping experience.

Perhaps most importantly, the flexibility of BigCommerce’s modular, composable infrastructure will help Coldwater Creek add new functionality quickly and easily.

“Coldwater Creek’s growth plan required a significant upgrade to our ecommerce capabilities,” said Dave Walde, CEO of Coldwater Creek in a statement. “Replatforming to BigCommerce gives us a modernized infrastructure to drive brand expansion, deliver an engaging customer experience and provide us with tools to scale operations and grow revenue.”

Advertisement

Featured Event

Join the Retail Trendcaster Webinar Series to uncover key 2025 retail trends, from AI and personalization to social commerce. Gain expert insights, data-driven predictions, and actionable takeaways to stay ahead in a rapidly evolving market.

Advertisement

Advertisement

Retail Trendcaster Webinar Series
Days
Hours
Minutes
Seconds

Uncovering What’s Next in Retail

March 17-19, 2025  |  Free On-Demand Digital Event

Q1 is a pivotal time for retail, with experts analyzing holiday sales and forecasting trends. Join Retail TouchPoints’ Retail Trendcaster webinar series for insights on consumer spending, AI, personalization, social commerce, and more—helping you focus on what truly matters in 2025.

Brought to you by
Retail TouchPoints
Register Now
Retail TouchPoints is a brand of Emerald X LLC. By clicking the button and submitting information, you acknowledge and agree that your information may be shared with corporate affiliates of Emerald X LLC, and other organizations such as event hosts, speakers, sponsors, and partners. Please read our Privacy Policy and our Terms Of Use for more information on our policies.

Access The Media Kit

Interests:

Access Our Editorial Calendar




If you are downloading this on behalf of a client, please provide the company name and website information below: