Sears

Help Yourself: Digital Malls Represent A $7 Billion Opportunity

Many mall developers, retailers, consumer product manufacturers and even vending operators are facing demographic, economic and technological challenges, as 12% of consumers…

BI Enhancements, Cost Savings Motivate Retailers’ Investments In Cloud Technology

This is Part 1 of a Retail TouchPoints series focused on Creating Winning Cloud Strategies. The multi-part feature will define the three…

Avoiding Mistakes That Could Halt Holiday Revenues

As retailers gear up for the holiday shopping season, many could miss critical Q4 sales by not realigning marketing strategies with shifting…

Study: Retailers Shifting To Multichannel Supply Chain Management

The economy is improving and unemployment rates are declining at a consistent rate. As a result, consumers have a more positive sentiment…

Sears Engages Online Customers With New Social CRM Tools

Focused on optimizing the online experience around its brands, Sears Holdings has taken a big step to engage customers in a meaningful…

Harvesting Loyalty Via Facebook: Give Customers Their ‘15 Minutes of Fame’

Tapping the community vibe on Facebook, some retailers are taking a page from Hollywood’s playbook, giving their “fans” 15 minutes of fame…

Sears Exec Shares Insights Into Mobile Strategy, Impact On Purchases At DMA Event

One of the few major retailers making strides in mobile commerce, Sears has enabled consumers to buy on the mobile phone and…

Valentine’s Day Promos Show Love For Innovation Beyond Price Discounts

With Valentine’s Day spending projections down to $102.50 from 2008’s $122.98 figure, according to NRF, retailers were looking to spread the love…

Sears Adds Appliances, In-Store Pickup Features To Sears2go Mobile App

Two months after unveiling its Sears2go mobile commerce website, Sears has added the capability for customers to browse, purchase and schedule delivery…

5 Key Trends From NRF Which May Separate The “Has Beens,” The “Survivors” & “Thrivers”

Against a backdrop of Gottschalks joining the ranks of retailers to file Chapter 11 and Circuit City in the process of auctioning…

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