promotional

80% Of Shoppers Are Swayed By Personalized Email Campaigns

The majority (80%) of Americans who read promotional emails find it helpful when retailers feature recommended products based on past purchases, according…

2011 Customer Engagement Awards Spotlight Innovative Retail Strategies

In its first Customer Engagement Awards, Retail TouchPoints is honoring the retail innovators that have successfully implemented unique and creative customer engagement…

Personalized Gift Card  Platform Promises To Raise Redemption Rates

Promotional gift cards have had significant appeal to retailers looking to attract new consumers, but one of the major shortcomings about the…

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