premium loyalty

Survey: 11% of Americans Subscribed to Walmart+ in its First Two Weeks

The Walmart+ loyalty program has clearly made a major splash: 11% of Americans subscribed within two weeks of its launch, according to…

These Consumer Trends Are Shining A Spotlight On Premium Loyalty

In this Age of the Customer, consumers seemingly have limitless options at their fingertips. Limitless options have created heightened expectations, which make it…

Marlin Equity Partners Acquires Clarus Commerce

Marlin Equity Partners, a global investment firm, has acquired Clarus Commerce, a provider of loyalty programs for retailers, for an undisclosed amount….

3 Keys To Optimizing Your Premium Loyalty Program

It’s tougher for retailers to earn customer loyalty than ever before. With virtually limitless choices right at their fingertips, customers aren’t afraid…