omnichannel

REI #OptOutside Campaign Results Show Power Of Sincerity Plus Engagement

While REI’s decision to close its stores on Black Friday as part of its #OptOutside social campaign prompted debate on whether it…

Q&A With Venture Capital Expert: Are Retailers Trapped By Outdated Performance Metrics?

For most of us, real estate represents a tremendous asset. But real estate also can become a heavy albatross (see The Big…

Mobile Grabs Lion’s Share Of Go-Forward Marketing Dollars

Retail marketers, following the lead of mobile-happy consumers, are definitely showing their love for mobile as a marketing vehicle. Nearly nine in…

NetSuite Expands Cloud And Commerce Capabilities With IQity Acquisition

With the purchase of IQity’s cloud business, NetSuite has added next-gen manufacturing capabilities to its cloud-based financials, ERP and omnichannel commerce software…

Holiday Marketing Tips: Lessons From Valentine’s Day

The flowers are wilting and the candy wrappers are crumpled at the bottom of the box, which means it’s time to analyze…

Murdoch’s Taps Kibo To Optimize Omnichannel Fulfillment

Murdoch’s Ranch & Home Supply is implementing the Kibo order management platform, with an eye on improving its inventory fulfillment capabilities across…

Managing Returns In A Complex Omnichannel Environment

Omnichannel has been a hot topic for the past few years in retail. That begs the question: When will retailers just achieve…

Timberland Tablets Blaze A Trail Connecting Physical And Digital Commerce

There’s a bit of the great outdoors in one of the most urban locations imaginable: the Timberland store in Manhattan’s Herald Square,…

Centralized Promotions Engine Drives Strong Brand Impressions

Every promotion will not work in every channel, but centralizing the effort will strengthen the entire brand strategy. With that in mind,…

Brightpearl Raises Additional $11 Million To Grow SMB Client Base

Brightpearl, which supplies a cloud-based inventory management and business platform to SMB retailers and wholesalers, has raised $11 million in its latest…

Sports Experts Implements Interactive Shoe Wall

Sports Experts, the largest sporting goods retailer in the province of Quebec, has partnered with Orckestra to unveil an omnichannel commerce platform…

10 Trends To Watch At NRF

What is the best way to peruse the annual NRF Big Show? It’s a bigger challenge every year. To help, the Retail…

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