consumer research

Accenture: Rise of the ‘Resilient Consumer’ Requires More Nuanced Retail Strategies

Accenture surveyed more than 10,000 consumers in 16 countries and found that although we’re living in a time of “lasting uncertainty,” the…

How Rising AR Adoption is Driving Snap’s Commerce Strategy

When Snapchat first hit the scene back in 2011 it was an instantaneous hit with younger audiences because it offered something that…

Execs from Aerie, Coach, Forever 21 to Demystify Gen Z at NYC Event

Gen Z had $360 billion in disposable income in 2021 and this demographic’s spending power is always growing. To capitalize on this…

Apparel Ousts Electronics as Most Popular Online Shopping Category

Three years ago, electronics were by far the top product category that consumers bought online, but new research from Feedvisor shows the…

Retailers’ Big Opportunity? ‘Create New Shoppers,’ Advises Kantar SVP

Arguably, no event has disrupted the context of our everyday lives than COVID-19, and while easing regulations have inspired U.S. consumers to…

Post-COVID Consumer Priorities: Personal Budgets, Brands’ Social Responsibility

As the world emerges from the COVID-19 crisis, consumers plan to fundamentally change how they spend money and live their lives. According…

How Essential Retailers Will Adapt And Scale To Better Serve Customers Post-COVID-19

COVID-19 has sent shockwaves across retail businesses and the entire ecosystem that supports the industry — employees, suppliers, landlords, cleaning crews and…

NRF Research: Shoppers Will Spend More On Their Valentines This Year

Love is in the air as consumers prepare to hit the stores and purchase gifts for their Valentines. In fact, the average…

93% Of Consumers Would Share Personal Data In Exchange For Customized Offers

Many retailers still are determining how to best provide personalized messages, offers and product recommendations without invading privacy or risking customer trust….

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2024 Predictions Report: 15 Experts Reveal Top Tech & Trends

Ingredients for Holiday Marketing Magic: Agility, Creativity and Personalization

For 65% of Consumers, Companies’ Sustainability Profile Influences Purchase Decisions

Turn Payments into a CX Differentiator with BNPL, Digital Wallets and Better Orchestration

consumer research

Accenture: Rise of the ‘Resilient Consumer’ Requires More Nuanced Retail Strategies

How Rising AR Adoption is Driving Snap’s Commerce Strategy

Execs from Aerie, Coach, Forever 21 to Demystify Gen Z at NYC Event

Apparel Ousts Electronics as Most Popular Online Shopping Category

Retailers’ Big Opportunity? ‘Create New Shoppers,’ Advises Kantar SVP

Post-COVID Consumer Priorities: Personal Budgets, Brands’ Social Responsibility

How Essential Retailers Will Adapt And Scale To Better Serve Customers Post-COVID-19

NRF Research: Shoppers Will Spend More On Their Valentines This Year

93% Of Consumers Would Share Personal Data In Exchange For Customized Offers

2024 Predictions Report: 15 Experts Reveal Top Tech & Trends

Ingredients for Holiday Marketing Magic: Agility, Creativity and Personalization

For 65% of Consumers, Companies’ Sustainability Profile Influences Purchase Decisions

Turn Payments into a CX Differentiator with BNPL, Digital Wallets and Better Orchestration

How to Grow Your Retail Business with Connected TV

NY NOW: The Winter Market

NRF: Retail’s Big Show 2024

Prosper Show

Shoptalk 2024

Responsible Business USA 2024

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