cmo conversation

Exclusive CMO Q&A: How Inventory Transparency Builds Customer Loyalty For Industry West

As a growing business founded in 2011, Industry West seeks to bring highly curated, innovative modern furniture to a diverse clientele that…

Exclusive Q&A: Shinola Chief Merchandising Officer Chris Hull

After spending 14 years at Nike, Chris Hull shifted gears and became the Chief Merchandising Officer for a fast-growing design brand selling…

Exclusive Q&A: How Alex And Ani Elevates Personalization To The Gift-Giving Level

Personalization is a complex but necessary task, which can become even more complicated when the holiday season rolls around and gift-giving gets…

Boosting Back-End Visibility To Improve Front-End Sales

In this exclusive Q&A with Retail TouchPoints, Zebra CMO Jeff Schmitz shares insights into how retailers are finding success by focusing on…

CMO Conversation: Moosejaw’s Dan Pingree

Freely admitting a tendency toward “dumb” content and marketing, Moosejaw is an entertaining outdoor retailer that doesn’t ever take itself too seriously….

Get ready for the holidays with the Holiday ThinkTank! Find must-read articles, webinars, videos, and expert tips on everything from trends to marketing, in-store ideas, ecomm, fulfillment, and customer service. It’s all free and available anytime—so you can plan, prep, and win the season your way.