behavior

eBay Beats Amazon For 81% Of Marketplace Sellers

Amazon is an e-Commerce leader in so many areas, it’s natural to assume it’s also the number one destination for marketplace sellers….

Emarsys Enlists Antavo To Bring Behavior-Based Rewards To Online Retail

Cloud marketing software provider Emarsys has partnered with Antavo, an e-Commerce reward program developer, to provide its e-Commerce customers with loyalty programs…

Insights Are Overrated

With the amount of digital data in the universe growing at an exponential rate — doubling every two years by most accounts…

4 (Surprisingly Human) Mobile Advertising Tactics For Driving Foot Traffic To Your Retail Location

With retail browsing rapidly shifting to mobile, the choice facing retailers is simple and stark: adapt and reap the benefits, or don’t…

Certona Acquires U.S. Patent To Power Personalization Platform

Certona, an omnichannel personalization platform provider, has acquired a patent for a “universal system and method representing and predicting human behavior” from…