Adobe Digital Index

Adobe: Consumers Will Spend More Online in First 10 Months of 2021 than All of 2019

New data from the Adobe Digital Economy Index highlights the staying power of online shopping habits formed during the pandemic, seemingly answering…

Adobe: As U.S. Ecommerce Booms, Global Online Spend Projected to Reach $4.2 Trillion in 2021

What a difference a year can make. In March 2020, the retail (and general economic) situation looked dire, with lockdowns shuttering stores…

Election Depresses Online Spending By $800 Million

In the two weeks surrounding the U.S. presidential election, retailers lost out on more than $800 million in revenue from online sales…

$3 Billion Cyber Monday Caps Off Holiday Weekend Windfall

Retail sales during Cyber Monday further emphasized the new reality that informed Thanksgiving Day and Black Friday: the holiday shopping season has…

RadioShack To Close 500 Stores In Company Overhaul

RadioShack will close approximately 500 stores in its ongoing efforts to restructure the business. The company has been undergoing a re-evaluation since…

Trend Watch: Social Media Is The Marketing MVP Of Super Bowl XLVIII

Some may argue that the athletic performance during this year’s Super Bowl was subpar at best. But viewers nationwide still were buzzing…

Online And Mobile Generate Record Revenue During Thanksgiving Weekend

Results from Thanksgiving weekend confirm that e-Commerce and mobile accounted for more sales than any previous year, and industry experts predict that…