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STRATACACHE Adds Jeff Griffin As EVP Of Retail Media Networks

Digital place-based media company STRATACACHE has named Jeff Griffin its new EVP of Retail Media Networks. Griffin brings more than 25 years…

Media Networks Beyond Retail: How to Activate Your Right to Win

With retail media ad spend projected to reach $140 billion this year, companies outside of retail seeking new revenue streams have an…

2023 Omnichannel and Fulfillment Benchmark Report: Retailers’ Toolkits Now Include Media Networks and Marketplaces

In 2023, retailers continued to grapple with the multiple challenges involved in creating a seamless omnichannel experience for customers — many of…

Linkable Networks Partners With 24/7 Real Media To Help Retailers Increase Brand Awareness, Build Loyalty

Linkable Networks, a provider of linkable offers technology, and 24/7 Real Media, WPP’s ad technology company, recently announced a partnership that will…

From Hidden Gems to Bestsellers: How Machine Learning is Reshaping Online Retail Marketplaces

The evolution of ecommerce has seen traditional retailers such as Walmart, Target and Best Buy embrace the marketplace model by listing products…

Why Master Data Management Should be on Every Retailer’s IT Roadmap for 2025

In today’s fast-paced world, retailers are generating more data than ever before. From customer transactions to inventory management, retailers need to be…

Retail Media: Everything You Need to Know

For several years now the term “retail media” has been buzzing around both retail and media circles. Whether you’re looking for a…

The Most Interesting Retail Media News from Cannes Lion: Updates from CVS, Pinterest, DoorDash & More

Cannes Lion wasn’t always on retailers’ radars, but as retail media has steadily grown in sophistication and influence, the glitzy advertiser conference…

Retail Media Remains Fragmented, but Adtech Is Helping Drive Unification

Over the past few years, retail media has become one of the fastest-growing channels in digital advertising, with over 250 retail media…

Albertsons Media Aims to Enhance In-Store Measurement with Launch of Digital Display Networks

This summer, Albertsons Media Collective will deploy in-store digital display networks in stores located in two regions that are key for the…

WHSmith Media Network Hosts Experiential Nestlé Takeovers at Airport Stores

Beginning earlier this month, WHSmith North America, which launched the WHSmith North America Media Network (WHS Media) in January 2025 in partnership…

Why Secure, Reliable Connectivity is Mission-Critical for Retailers

Despite the growth of ecommerce, social distancing, high-street closures and a cost-of-living crisis, brick-and-mortar retail remains a major part of the global…