Point Inside Launches Solution Offering Beacon-Based Technologies Via Mobile

Point Inside has launched the StoreLocation™ solution, featuring the Beacon Planner and Beacon Activator services:

  • Beacon Planner, a platform that lets retailers plan beacon placement locations remotely using digital store maps and ensure ample in-store coverage; and
  • Beacon Activator, a mobile tool that retailers can use to manage beacons throughout the store via any iOS device.

StoreLocation is built on Point Inside’s StoreMode™ platform, which creates a digitized version for each retail store, including product locations, departments and services.

“One of our core missions has always been to unlock the potential of indoor location technologies to benefit our retail partners and their shoppers,” said Josh Marti, Co-Founder and CEO of Point Inside, in a statement. “Beacons are powerful tools that retailers can utilize to bridge the gap between the physical and digital worlds and personalize each interaction with a shopper.” More than 50% of large retailers are planning to deploy beacons by the end of 2016, according to IHL Group. 


Learn more about Point Inside and location-based technology deployments during the webinar, titled: Mobile, Analytics, and Beacons – How to Effectively Scale, Optimize, and Get ROI out of Retail Deployments. And join Point Inside for a session along with Nebraska Furniture Mart during the Retail Innovation Conference, May 10-11 in New York City.

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