Executive ViewPoints

How to Turn Packaging into a Revenue Driver (Not just Another Cost)

Most marketing teams treat packaging as someone else’s problem. You hand off specs to operations, they negotiate with suppliers and you move…

Design Smarter, Source Faster: How AI is Closing Fashion’s Most Expensive Data Gap

Walk into any product development or merchandising meeting and you will hear a familiar refrain: timelines are slipping and it feels harder…

Escape the Aisle: Outgrowing the Category you Were Born Into

Evolving a brand and outgrowing the category you were born into is never as simple as jumping on the latest trend. The…

Beauty and Fashion in 2025: What Really Mattered and What Will Shape 2026

After a turbulent year for beauty and fashion, one truth stood out from the rest: Consumers have moved beyond the era of…

New Spike in Lawsuits that Challenge Misleading Email Subject Lines

Email marketing is an undeniably popular and effective way for retailers to reach their customers. Emails drive massive amounts of website traffic….

The 1% Advantage: How Store Layouts Quietly Decide Who Wins in Retail

A few months ago, I popped into a department store to grab a shirt for an event that night. Five minutes later,…

California’s New AI Law Exposes the Real Compliance Problem

Frontier AI companies have spent the last decade operating at full speed with very few guardrails. Regulations have long been rumored, but…

From Collectible AR Cards to Blockchain Games: How to Revitalize Loyalty Programs

Loyalty programs remain a powerful tool for businesses. According to last year’s Statista survey, a third of marketers believe their company earns…

From Compliance to Competitive Advantage: Maximizing 2D Barcode Impact Ahead of Sunrise 2027

The start of the new year brings the retail industry closer to an important inflection point. By the beginning of 2027, every…

Ditching Discounts: Building Loyalty and LTV with Smarter Ads

A well-known retailer who will remain nameless threw a huge promotion. Holiday promos had crushed their targets: record traffic, record orders a…

5 Roadblocks Slowing Commerce Media…and How to Clear Them

Retailers have heard the same projections enough times to recite them: commerce media is set to become a $100B+ category and claim…

The AI Shopping Revolution is Here. Retailers have Three Choices.

ChatGPT and Perplexity are building checkout systems. Soon enough, consumers will complete purchases without ever leaving their AI conversation. This fundamental shift…

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Executive ViewPoints

Design Smarter, Source Faster: How AI is Closing Fashion’s Most Expensive Data Gap

Escape the Aisle: Outgrowing the Category you Were Born Into

New Spike in Lawsuits that Challenge Misleading Email Subject Lines

The 1% Advantage: How Store Layouts Quietly Decide Who Wins in Retail

California’s New AI Law Exposes the Real Compliance Problem

From Collectible AR Cards to Blockchain Games: How to Revitalize Loyalty Programs

From Compliance to Competitive Advantage: Maximizing 2D Barcode Impact Ahead of Sunrise 2027

Ditching Discounts: Building Loyalty and LTV with Smarter Ads

5 Roadblocks Slowing Commerce Media…and How to Clear Them

The AI Shopping Revolution is Here. Retailers have Three Choices.

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State of the Store: Exclusive Insights into Retailers’ 2026 Brick-and-Mortar Plans

Ready Your Brand: Leveraging Composable Architecture and AI to Scale and Simplify Digital Content

The Next Era of AI: Combining Consumer, Associate and Workforce Management Tools for a Cohesive In-Store Experience

Accelerating Your Growth: Why Automating Tax andCompliance Solutions Are the “Hidden Heroes” of Expansion

Case Study: Sony BRAVIA Professional Displays Power Stella McCartney’s Global Store Digital Signage

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