Executive ViewPoints

How Mobile Has Changed the Customer Journey

In today’s marketing environment, the customer journey is more complicated than ever. For retailers and brands, this complexity is both an advantage…

Optimize M-Commerce With A Holistic Digital Strategy

It’s no secret that mobile engagement is forever changing how and when consumers shop. In fact, mobile devices drove nearly a third (31%)…

How Retailers Can Set Themselves Up For Successful Personalization At Scale

Q: How should a retailer structure its team internally to drive the best results with personalization? When is it time to think…

Site Search — The Most Under Optimized Site Feature That Can Yield The Highest Returns

When e-Commerce site search works well, it is fast, convenient, highly relevant and positively impacts the bottom line. Many sites don’t pay…

How Interactive Technology Just Might Save The Brick-And-Mortar Experience

Interactivity is the new name of the game for a wide range of industries looking to better engage their customers. And where…

With Personalization, Retailers Will Fix Big Data Misses

For retailers, Big Data represents the marketing renaissance that never arrived. Data science made remarkable strides over the past decade, with retailers…

Why Simon Is Investing In Retail Technology, And What It Means For Retail Overall

Every day, we hear about the future of brick-and-mortar and the changes retailers and REITs are making to stay relevant in a…

Retail Of Things: That’s How We Like To Call It!

In the past decade, there has seemingly existed much ado about something termed as the ‘Internet of Things’ (IoT). Industry experts, technologists…

The New Customer Loyalty Formula

Over the last decade, consumers have demanded more choice — and retailers are delivering through the scaling power of online commerce. Yet…

The Time Is Now: Why All Brands Should Sell On Amazon

Major retailers have shed more than $100 billion in market value in the past 10 years, according to Yahoo Finance. During this…

Cart Abandonment On Mobile Is The Elephant In The Room

When thinking about a digital issue, it helps to frame it as a real-world one. So how are we to think about…

3 Critical Decisions That Can Make Or Break An E-Commerce Business

With stiff competition and an estimated 80% failure rate, there’s no time for mistakes when launching an e-Commerce business. From the very…

Feature Your Byline

Submit an Executive ViewPoints.

Executive ViewPoints

How Mobile Has Changed the Customer Journey

Optimize M-Commerce With A Holistic Digital Strategy

How Retailers Can Set Themselves Up For Successful Personalization At Scale

Site Search — The Most Under Optimized Site Feature That Can Yield The Highest Returns

How Interactive Technology Just Might Save The Brick-And-Mortar Experience

With Personalization, Retailers Will Fix Big Data Misses

Why Simon Is Investing In Retail Technology, And What It Means For Retail Overall

Retail Of Things: That’s How We Like To Call It!

The New Customer Loyalty Formula

The Time Is Now: Why All Brands Should Sell On Amazon

Cart Abandonment On Mobile Is The Elephant In The Room

3 Critical Decisions That Can Make Or Break An E-Commerce Business

Feature Your Byline

Preparing for Global Expansion: 6 Must-Haves for Tax Compliance Success

5 Essential Tax Truths for Growing Midmarket Companies

The Agentic Engine Powering Profit-Driven Merchandising

6 Essential Tips for Social Commerce for Tax, Finance, and IT Leaders

AI at a Crossroads: Leadership, Ethics, and ROI

Groceryshop

Shoptalk Fall

NRF Europe

eTail Connect West

eTail Boston

Interests:

Executive ViewPoints

Feature Your Byline

Access The Media Kit

Interests:

Access Our Editorial Calendar