Omnichannel Alignment

Lululemon Deploys RFID Solution Chainwide to Unlock Real-Time Inventory Data

Lululemon is in the process of rolling out a cloud-based RFID inventory management solution to its 600+ stores globally that will help…

Microsoft Takes Aim at Google, Amazon with Plans to Build ‘Omnichannel Retail Media Platform’

Microsoft is gearing up to take a bigger piece of the growing retail media pie with the debut of a suite of…

Inside Johnny Cupcakes’ ‘Fakery’: Gourmet Retail Theater Thrives in Boston

Johnny Earle always enjoyed the process of creating — even more so than the outcome. It’s the reason why he started 16…

2022 Retail Innovator Award Winners Revealed

Amazon Expands Buy with Prime Availability to all U.S. Marketplace Sellers

Amazon’s Buy with Prime feature — which allows retailers to offer the benefits of Prime membership on their own DTC websites — will…

How e.l.f. Cosmetics Harnesses Data to Stay Ahead of the Gen Z Curve

In a world awash with data, what matters is not how much you have but what you do with it. Judged this…

How Youthforia Went from Instagram to Ulta in Less than 18 Months

“Direct to consumer” is so 2022. This year, DTC has a new meaning, or at least an alternate one — “direct to…

Ecommerce with Flair: Digital Tools for a More Inspiring Online Experience

The advantages of buying online are clear. For customers, product selection has gone up while prices have gone down, and convenience has…

Grove Collaborative’s Low Stock Price Could Lead to NYSE Delisting

Grove Collaborative, which offers a range of sustainable household and personal care items, faces delisting on the New York Stock Exchange (NYSE)…

Expanding the ‘Digital Closet’: Warner Music Group Invests in DressX

Warner Music Group (WMG) will partner with and invest in digital fashion retailer DressX, gaining a platform for select WMG artists to…

Kroger Taps DoorDash to Add Flowers and Sushi to its Delivery Mix

The Kroger Co. is expanding the scope of its delivery offerings through a new partnership with DoorDash that makes floral and sushi…

Staples, Amazon Trial Returns Drop-off Program

Amazon and Staples are piloting a new program that will see the office supply chain join a growing roster of brick-and-mortar retailers…

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