text messaging

Walmart Rolls Out New Text-to-Shop Service

OMG! Walmart customers have a new way to shop — by text message. The retailer’s new Text to Shop capability launched Dec….

Study: 72% Of Shoppers Say Texting Improves Support Experience, But Retailers Fail To Promote It

While only 25% of shoppers use text/SMS messages to contact customer support and 29% use live chat, retailers may have a real…

OrderGroove Introduces Text-To-Reorder Solution

OrderGroove, a provider of retail subscription solutions, has launched a new Text-to-Reorder solution designed to helps retailers develop stronger relationships with customers…

Heymarket Releases Text Messaging App For CRM

Heymarket has released a text messaging app designed for retailers to use as a CRM tool. Retail employees using Heymarket can: Reach…

Nordstrom Focuses On Mobile App, New Leadership Team To Engage Shoppers

In this exclusive interview with Shea Jensen, Vice President of Customer Experience at Nordstrom, Retail TouchPoints delves into the brand’s new mobile…

Edmunds Accelerates Engagement With SMS Marketing

Although mobile-optimized sites and apps can help brands successfully engage with smartphone users, Short Message Service (SMS), or text message marketing can…

Top SMS Campaign Strategies To Boost Acquisition, Conversion And Retention

As the smartphone’s popularity intensifies among consumers, many retailers are focused on applications and mobile-optimized sites to increase engagement with mobile-savvy…

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