social media

The Retail Loop: 3 Tips To Bring Your Customers Back Time And Again

Take a moment and ask yourself this question: “Which customer provides the largest ROI — the customers that love my brand, act…

Le Tote Augments The Digital Stylist Experience With Innovative Customer Service Strategies

Le Tote was created to make shopping easier. After all, the brand’s female audience has a big problem: They want to stay…

JCPenney Leverages Data To Prove The Value Of Digital Marketing Campaigns

In today’s hyper-competitive business climate, retailers are tasked to develop compelling marketing and engagement campaigns that span across all communication and commerce…

ReadyPulse Acquires $5 Million In Series A Funding Round

Digital marketing solution provider ReadyPulse has received $5 million in Series A funding to fuel expansion across verticals and geographies. Venture Capital…

86% Of Consumers Believe Ratings/Reviews Are Essential To The Shopping Experience

With social media, consumers have the ability to connect and communicate with people all over the world. Whether friends, family or complete…

Neiman Marcus Embraces User-Generated Content With #NMmyway Contest

Recognized as a thought leader in the fashion world, Neiman Marcus recently released its top trends for spring 2015. Bohemian styles, fringe,…

Party Galaxy Sees 1,520% Boost In Social Media-Driven Site Traffic With SocialCentiv

Retailers can use social networks such as Facebook and Twitter to connect with brand fans and even engage prospective customers. Some retailers…

Macy’s And Nordstrom Are Most Buzzed About On Social Media

By monitoring social media feedback and conversations, brands and retailers can determine how top-of-mind they are with consumers. Of all brands and…

Super Bowl Social Activity Reaches New Heights, But Brands Fail To Capitalize

Over the years, the Super Bowl has evolved from the must-see event for sports fanatics, to a cultural phenomenon of sorts. Now,…

Darby Smart Sparks DIY Revolution, Sees Significant Growth

Since its inception in 2010, Pinterest has acquired more than 70 million users who pin inspirational content and do-it-yourself (DIY) projects. The…

Mondelēz Sweetens Marketing Campaigns With Idomoo Personalized Video

The media universe is becoming more complex, and advertisers are striving to capture mind share and raise brand awareness. But as the…

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