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Aeropost Channels Web Traffic To Boost Conversion

Unless you are an e-Commerce shopper in the Caribbean or Latin America, you may not have heard of Aeropost. The 30-year-old services…

Sweet Deal: 5 Ways Godiva Is Rethinking Digital

Godiva Chocolatier Director of Ecommerce, Brita Turner, shares exclusive insights into the retailer’s recent digital transformation, which delivered 16% sales increases and…

Canadian Chocolatier Launches Streamlined Interactive E-Commerce Site

Online customers of Purdys Chocolatier will gain access to rich interactive content and simplified navigation on the retailer’s newly launched web site,…

Schuler Shoes Strengthens Site Navigation, Cuts Bounce Rate By 20%

With as much as 71% of a retailer’s original online product data feed containing inconsistencies or gaps, consumers often encounter irrelevant products…

Zulily Unveils New Online Shopping Experience Despite Subpar Financial Results

Although zulily recently missed its quarterly revenue goal, the flash sale e-Tailer has completed its first major site redesign. The redesigned site…

Headsets.com Tweaks Web Site Design Based On User Testing

A company selling headsets may find it logical to organize its e-Commerce site by types of headsets. But many consumers do not…

Caché Boosts Conversions By 88% With Advanced Search Tools

Ease of site navigation is a key differentiator among retailers in the highly competitive e-Commerce space. Best-in-class eTailers are making the browsing…