shop-in-shop

Why Lovesac’s Founder Thinks Making ‘Stuff that Sustains’ is the True Key to Sustainability

The origin story of furniture brand Lovesac is one of those great “started in the parents’ garage” sagas full of ingenuity, passion…

Verizon Tests Out Shop-in-Shop Kiosks in Office Depot, OfficeMax

Verizon has teamed up with Office Depot for a shop-in-shop trial at four Office Depot and OfficeMax locations in California and Illinois….

Rebirth at Kohl’s: Retailer Brings Back Beloved Babies ‘R’ Us Registry

Expectant parents, rejoice! After announcing its new in-store partnership with Babies ‘R’ Us, Kohl’s is bringing back the retailer’s beloved baby registry….

Ann Taylor Returns to Canada with 90 Hudson’s Bay Shop-in-Shops

Fashion brands Ann Taylor and Loft are headed back to Canada via a series of shop-in-shops at Hudson’s Bay stores across the…

UPDATE: Kohl’s Reveals Which Stores Will Get Babies ‘R’ Us Shop-in-Shops

[Update as of May 8, 2024]: Kohl’s has identified the 200 stores across 33 states that will house Babies ‘R’ Us shop-in-shops…

Toys ‘R’ Us to Add 30 New UK Shop-in-Shops via Expanded Partnership with WHSmith

A little less than one year after Toys ‘R’ Us made its return to the world of UK brick-and-mortar via nine shop-in-shops…

Lowe’s to Expand Petco Store-in-Stores to 300 Locations, Focused on Rural Locales

Lowe’s and Petco are expanding their store-in-store pilot program, which launched in February 2022, from 15 locations to nearly 300 by year-end….

Claire’s Sets up Shop in 20 Macy’s Stores

Claire’s has announced a new partnership with Macy’s to bring shop-in-shops to more than 20 Macy’s locations across the U.S. just in…

Maurices Targets Tweens with First Three Standalone Evsie Stores

Women’s apparel retailer Maurices will increase the visibility of its tween brand Evsie with three freestanding locations opening on Nov. 10, in…

Sephora at Kohl’s to Expand Shop-in-Shop Concept to All Kohl’s Locations

One year after Kohl’s and Sephora launched their Sephora at Kohl’s shop-in-shop collaboration, the retailers plan to roll out the successful concept…

Walmart to Bring Tech-Enabled Beauty Lounges to 400 Locations

Walmart is bolstering its relationship with beauty tech company Mayvenn to bring Mayvenn-branded Beauty Lounges to 400 Walmart locations across the U.S.,…

CVS Pilots New Skin Care Concept at 3 Locations

CVS has unveiled a new shop-in-shop concept called Skin Care Center featuring solutions for skin health in three U.S. locations — New…

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