rebrand

Kirkland’s Rebrands as it Settles into Role as Beyond Inc.’s Brick-and-Mortar Operator

Specialty retailer Kirkland’s plans to change its name to The Brand House Collective and has outlined plans for a “decisive transformation” as…

Inside Best Buy’s 5-Year Effort to Evolve with Today’s Consumer

One of the core values of Dick Schulze, Founder of Best Buy, was “learning from challenge and change” — a prescient insight…

QVC Parent Company Rebrands, Zeroes in on Social for Future Growth

In a move to double down on the equity of its flagship brand QVC, Qurate Retail Group — also the parent company…

After 25 Years, a Rebrand is Just the Beginning for Edible

Twenty-five years ago, Tariq Farid saw some fruit displayed in a unique way at an event. He turned the idea into a…

Ashley Solidifies Rebranding with Nationwide Store Refresh

Furniture and mattress retailer Ashley will update its stores across the U.S. to mark its official rebranding from its original name, Ashley…

Peloton Plans ‘Relaunch’ to Expand Awareness, but Faces Another Recall

Peloton is planning to relaunch its brand as the struggling fitness company works to shed its old image, but the process will…

Newly Rebranded Yelloh Accelerates Transformation into a ‘Modern Mobile Retailer’

DTC frozen food delivery service Yelloh (known as Schwan’s Home Delivery until earlier this year) has tapped Amazon Web Services (AWS) to…

Retail Re-Brand: Lessons Learned from the Front Lines of an Acquisition

Pier 1 Imports, Barney’s New York, Forever 21…the list of retailers filing for bankruptcy seems to be growing every day, and it’s…

Albertsons In Talks To Acquire Price Chopper For $1 Billion

Mega-grocer Albertsons is in advanced talks to acquire New York-based supermarket chain Price Chopper for as much as $1 billion, according to…

Target And CVS Vs. Walgreens And Rite Aid: Drugstore Wars Heat Up

Target has begun converting its in-store pharmacies and health clinics to CVS/pharmacy centers and MinuteClinics, furthering the pharmacy’s footprint expansion, which will…

Get ready for the holidays with the Holiday ThinkTank! Find must-read articles, webinars, videos, and expert tips on everything from trends to marketing, in-store ideas, ecomm, fulfillment, and customer service. It’s all free and available anytime—so you can plan, prep, and win the season your way.